Why? Because I have the tendency to write for others rather than for myself (it’s an attitude of “I have the knowledge” vs “It’s OK not to know everything”). When Seth talked about how tactics drown out strategy my first reaction was to start a new post and expound on his point with my two and a half cents. But then it hit me, “what do I know about strategy that you already don’t?” I’m no expert.

And if I’m no expert, then why should I try to write as though I am the expert? Good point. So I’m trying something new – I’m going to use this blog as originally planned, a platform for discovery.

If you’d like to join me, I’d be honored. If you’d like to leave a comment, I’d be encouraged. Thanks for reading.